United Airlines has unveiled its brand new business and first class offering, a product that is sure to provide extra needed comfort for the avid business and leisure traveller.  The airline truly believes that it has a good fighting chance with its competitor, Virgin Blue as it launches V Australia in December.

The US carrier revealed its new business and first class seats, featuring a six foot four-inch fully lie-flat bed for business class and two inches longer bed for first class.  It also includes a 15 inch video screen, three times bigger than the previous screens provided; meals on demand are also available which makes United’s service truly impeccable.  These amenities shall be included across its fleet of 90 aircrafts, including the 747’s flying on the Pacific route which would commence at the end of this year.  This is argued to be United’s point of difference amongst its competitors, which would be sure to target frequent business travellers all over the globe.

The airline also boasts its vast array of available connections into Los Angeles and San Francisco with 550-odd daily flights from California to other parts of the world.  This alone would be a difficult challenge for V Australia.